Real partnerships.
Real handshakes.
Real commissions.
Join an independent sales partner program built on trust — not pressure. Help dealerships, banks, and credit unions modernize their F&I process, and earn a flat $30 per license for every customer you bring in. We 1099 you, we track every referral in real time, and we mail you a check.
Why partner with SoftSell F&I?
We're building the simplest, most rep-friendly affiliate program in dealership SaaS.
$30 per license
Earn a flat $30 commission for every new SoftSell F&I subscription license you bring on — regardless of tier (Basic, Pro, or Enterprise) or billing cadence (monthly or annual).
Volume scales with you
Sign one big dealer group adding 25+ seats? That's $750 from a single conversation. There's no cap on what an effective independent agent can earn.
Real-time payout tracker
Your partner dashboard shows exactly which licenses are pending vest and how much commission is on the way — updated live as your customers add more seats.
Easy to pitch, easy to close
F&I revenue drives 40%+ of front-line gross profit at most dealerships. Showing them an animated, AI-narrated F&I closer is a 5-minute demo they immediately understand.
Three audiences. One software.
Anywhere car buyers cross paths with finance, our F&I tool earns its keep.
Auto Dealerships
Every franchise and independent dealership in the U.S. needs a consistent, repeatable F&I presentation flow. SoftSell turns each rep on the floor into a back-end revenue producer.
Banks
Auto-finance and indirect-lending teams at banks routinely interact with car buyers who would benefit from VSC, GAP, and Cosmetic Protection — SoftSell gives them a turnkey customer-education tool.
Credit Unions
Member-first credit unions love consultative tools that help borrowers protect their largest non-real-estate asset. SoftSell elevates the F&I conversation without high-pressure tactics.
How it works
Four steps from signup to physical check. No marketplace fees. No payout schedules.
Sign up as a partner
Tell us your name, mailing address (for your check), business entity if any, and contact info. We'll generate your unique referral code instantly.
Share your code
Send dealerships, banks, or credit unions a personalized link, or have them paste your code into the customer registration form.
They subscribe — you earn
Every license that signs up under your code gets tagged to you. After two successful subscription payments (or 60 days of an annual plan) the commission is unlocked.
We mail you a check
No Stripe payouts, no marketplace minimums. We review your dashboard regularly and physically mail commission checks to the address on file.
Commission terms in plain English
Each license earns you $30, regardless of plan or billing period. To prevent fraudulent signups, commissions are released only after the customer makes two successful subscription payments (or, for annual plans, after the subscription has been active for 60 days). You'll see every pending license on your dashboard the moment they sign up. See the full rules in our Terms of Service.